2019 Year In Review Coffee Chat
Kyle Johnson will be on site to discuss how the good, the bad and the ugly of 2019 has impacted the advertising industry. We will also look ahead to things we can expect in 2020 and what we can do to prepare for the year ahead. He'll be discussing not only his professional journey through 2019 but will also speak on the critical role that data science plays in advertising.
8:00 a.m. – Arrival/breakfast/networking
8:30 a.m. sharp – Chat begins
9:15 a.m. – Chat ends
9:15 a.m. – Networking time
9:30 a.m. – Event ends
November 14, 2019
Leo Burnett Building
Breakfast bites, coffee and tea will be provided
Senior Consultant, ACTV Measurement
As the Advanced Measurement Lead for Adobe Advertising Cloud TV, Kyle manages a team of Data Scientists and works with Adobe’s most innovative TV clients to push the boundaries of TV measurement. He’s spent the last 6 years working at Adobe in various roles – running teams within both the digital and TV sides of the DSP business. As an expert regarding on convergence of TV and digital media, he focuses on the emergence of new measurement capabilities and techniques for TV, OTT, & CTV. Kyle has previously been a guest lecturer, and participated in panels, about advanced video advertising at both the University of Pennsylvania and Northwestern University.
Sponsored by Adobe