Silver Medal Award
The CAF Silver Medal Award honors a distinguished member of the Chicago advertising community for his/her contributions and accomplishments. This person is selected by either the membership or a committee. The program is supported by the recipient's agency or company with planning help from the committee.
Winners are honored at the CAF Silver Medal Luncheon, which takes place annually.
- Creative ability:
The candidate must show evidence of a consistent and high degree of creative, original thinking in whatever phase of advertising he or she has worked.
- Contributions to the general advancement of advertising:
The candidate must have worked toward increasing the stature and raising the standards of the advertising profession.
- Contributions to specific area of advertising:
The candidate must have achieved success working in one of the following areas of advertising: advertising agency, advertiser, media or advertising service company.
- Contributions to the community:
The candidate should have been active in civic, religious or other groups dedicated to some phase of human or social welfare.